Increasing cash flow in your business is the most obvious way to ensure sustainable growth, and should be at the top of your list of daily things to pay attention to. Of course everyone knows this, and some proactive companies have recently become very creative, giving incentives, reducing prices, packaging, bulk deals etc. But I cannot believe how many websites do not have an on the spot transaction facility in place...
How can a company sell more product, get paid instantly AND offer their customer a better deal into the bargain?
One way is to offer order-on-line, pay-on-line facilities to customers. This allows a company to offer the keenest prices on all their lines. Some progressive SMEs are already doing it, and reportedly are not only helping their bank balance but are also stealing the march on competitors because of it.
Benefits to the seller:
• Boosts cash in hand
• Reduces admin costs
• Reduces risk of error
• Increases competitiveness
Benefits to Customer:
• COD price advantage
• Time saving
• Convenient
What is a web based order/payment system?
Web-based order/payment systems enable people to do things outside their expertise. The typical 4 step process guides a customer through the transaction, log on, select product, place order and pay.
Selecting the best system for your company can be confusing especially if you are new to selling online.I recommend clients to use a purpose built Order/Payment system, mainly because these are sooo simple to use and typically have a specified, dropdown product menu. You don't even need to have a website for this
Local buyers are now searching for bargains on the Web:
Consumers everywhere, in all sectors, are searching the web for better value. And...they are expecting to find you there with your goods on offer, together with the rest of 'the progressive business world. The modern consumer expects his supplier to have a web presence, it plants a sense of stability in his mind about a company. It makes sense then, that any business who offers a consumer a presentation of his merchandise, should also offer an opportunity for on the spot purchase.
I mean, really, who would ever ask an interested customer on the ground to 'come back later if you still want it, I can't take the payment now'.
In my opinion, Order/payment online is the next quantum leap for SME web business.
Be at the right place - at the right time, and be ready to SELL!!
The perception of a deep recession, that is gaining momentum, will change the nature of business for SMEs worldwide in the coming year. People who traditionally dealt with the local supplier will join the rally of online shoppers searching for ways to save their money. Anyone who has enjoyed the online shopping experience will agree that convenience as well as price will draw them back. So why let your customers slip away to the competitor? Look for an online order/payment for your sector today.
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